Scout24
Brand

H&M Beauty

BeautyGlobaltiktok

H&M Beauty offers affordable, trend-driven cosmetics and skincare products, targeting fashion-forward millennials and Gen Z. The brand collaborates with beauty influencers and makeup artists to showcase versatile looks and product tutorials, emphasizing inclusivity and self-expression. Their tone is approachable, youthful, and empowering, aligning with their accessible price point.

Live campaigns
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Signals · last 90 days
1

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