Scout24
Brand

Hard Jewelry

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Hard Jewelry specializes in bold, edgy jewelry pieces like chains, rings, and pendants, targeting Gen Z and young millennials who embrace alternative fashion. They collaborate with creators who embody a rebellious, streetwear-inspired aesthetic, often running giveaways and styling challenges. Their tone is confident, unapologetic, and rooted in self-expression.

Live campaigns
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Signals · last 90 days
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